Most of us are aware of the Stanford organic report, and most who support organics took offense at how the report has been slanted. However, something interesting to consider is what Robert Vosburgh of Supermarket News (SN) points out...
Vosburgh notes, "Not a day has gone by since the Stanford study was released on Sept. 4 that there hasn't seen a rebuttal, rejection or ridicule of the findings." True - I'm actually impressed by just how many people called out the findings as not the point of organics. Plus, and this is key for producers and handlers, Vosberg points out that this research has not changed consumer opinion about organics, saying, "Regardless of the number, consumers aren't likely to change their thinking about organic. The Hartman Group took the pulse of shoppers and found that those purchasing organic foods do so for reasons other than straight nutrition."
Although I think most organic supporters agree that the "nutrition" debate is old hat and insanely boring by now AND we're tired of defending ourselves against it, the Stanford study did serve to increase awareness surrounding organics, which of course is a good thing.
Read the whole Vosberg article: Stanford Report Helps the Organic Message
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